One contact database.
Most CRMs sit in a silo.
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Everything you need to understand your contacts
One contact database
One contact database shared by your email, blog subscribers, waitlists, referral campaigns and landing pages.
Deal Pipeline
Drag-and-drop deal stages from lead to closed. Each deal links back to the contact record, the campaign that sourced it, and the referral that converted it.
Lifecycle Stages
Subscriber → Lead → Trial → Opportunity → Customer → Advocate → Churned. Stages move automatically based on behavior — or by hand.
Custom Fields
Add any field to any record. Text, number, date, select, multi-select. Query them in segments, reference them in emails, and filter by them in the dashboard.
Segment Builder
AND/OR logic across any field, tag, lifecycle stage, activity, or score. Segments update in real time as contacts change — always fresh, never stale.
Tags & Lists
Tags for flexible grouping. Lists for campaign targeting. Contacts can belong to many lists; tags are freeform labels that travel through automation triggers.
Full Activity Log
Every email sent, link clicked, share made, form submitted, and purchase completed — timestamped and searchable. Audit trail for every contact.
Stop losing signals between tools
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