Analytics

Analytics you can actually trust.

Not dashboards — diagnostics. Not vanity metrics — revenue intelligence.

Every competitor has the same problem

ActiveCampaign shows opens and clicks but never tells you why engagement dropped.

Substack blocks Google Analytics entirely — you get their dashboard or nothing.

Affiliate platforms require you to juggle three dashboards to answer one question.

Your numbers never match GA, and nobody can explain the difference.

Four Pillars

Analytics built on four pillars

Each pillar answers a different question. Together, they give you the full picture.

Cross-Pillar Dashboard

One view across email, blog, viral loops, affiliates, and funnels. No tab-switching, no CSV exports, no dashboard-juggling. Every metric in one place.

Attribution

First-touch and last-touch attribution from UTM parameters and click IDs, written to the contact record. Linear and time-decay models are on the roadmap.

Content & Blog Analytics

Per-post reads and engagement.

What makes this different

Three principles that guide every analytics decision we make.

Reliable

Every metric definition is visible, and the API returns the same numbers as the dashboard. Numbers you can defend in a board meeting.

Legible

Opinionated defaults. Maximum four metrics per card. No 47-column spreadsheets masquerading as dashboards.

Actionable

Every report is queryable via the API — pull the underlying data into your own tools and act on it, not just stare at it.

Data Ownership

Read your analytics through the public API.

REST API for every analytics endpoint
Scoped API keys — grant analytics access without exposing the rest

Stop guessing. Start diagnosing.

Join the waitlist for analytics that tell you what happened, why it happened, and what to do next.

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See the full platform feature overview